be the challenge


Entry FEE €49.90 ONLY!

are you

TIRED OF carrying that extra weight around?

With our exclusive weight loss program, not only will you lose those pesky extra kilos, but you will also be in with a good chance of winning up to 2000 & help one of the most important charity institutes in Malta!

Lose Weight

Win Money

Help Charity

You must be wondering: how is this even possible?
Don’t worry. We’ll get into that later. Keep reading and you will find out how to.

Get Motivated like
never before

Receive Free Nutritional and Training Guidance

Lose Humongous Amounts of Weight

Make Tonnes of Friends in the Exclusive Facebook Group

Get Plump Discounts in Many Products & Services

Help Dar Bjorn!

This is

our story

Before I tell you how we’ll help you do that, listen to my story. Once upon a time, there was a skinny young boy named Daniel. That’s me, by the way. 

This scrawny fella happened to meet a wonderful gal and fell madly in love.  They married, the kids came and between family and professional responsibilities, there was no time to keep a healthy routine. 

Bad eating habits and no exercise took their toll and as time passed, the skinny became slim. The slim became fit. The fit became a bit plump… and before I realized, I was fat. 

But I wasn’t alone: my friend, Ernest who used to be as thin as a rake, suddenly became a jelly belly just like me. And it’s in situations like these that we find out who our true friends are…  when they start cracking nasty jokes on us!

He called me blobby, and I called him tubby. He said I was a salad dodger and I politely called him a buffet slayer. This went on for a couple of months, we had some fun…

But deep down, both of us knew that it wasn’t good for us. I mean, everyone knows that obesity is a big problem (no pun intended). It is becoming a true epidemic in Malta! We’re considered the fattest country in Europe, with the highest percentage of obesity.  Almost 60% of our population is overweight, while roughly 30% of us are obese! The problems that come with such things are many:

58.7% of the Maltese public are overweight!
It's the highest percentage in Europe. That is a STAGGERING number of
259,000 People
obesity is becoming an epidemic and reaching 29.8% of our population, causing:
80% of type 2 diabetes
35% of ischaemic heart disease
55% of hypertension (among adults)

Reaching 131,000 People
study reveals that adult obesity costs Malta over €36 million Per year...
while 17% of all deaths are related to obesity related problems
Reaching 131,000 People

Diabetes – Coronary Artery Disease – Hypertensive Disease – Sleep Apnea – High Blood Pressure

What is most shocking is that 17% of all deaths in Malta are related to overweight complications, and this scared the hell out of me. I mean, I have two beautiful girls and I want to be able to walk them down the aisle on their wedding days. We shouldn’t be taking this so lightly. (ok, now the pun was intended). Then, one day after we had a few beers, the idea came:



I dared him: whoever loses 10kg first gets €50.
My friend told me he wasn’t very competitive and hesitated. But after a couple more beers, we agreed on it… And guess who won it?

He did!

He, the guy who wasn’t competitive; Who believed he wouldn’t have time. Who thought that he couldn’t do it, no matter how hard he tried…



While no one likes to lose, I was happy for the both of us: he lost 10kg in 56 days and I was on my way with 9.5kg. And it was only €50. Kind of a symbolic value.

Then it hit me!

what if we did this

with a big prize?

This big idea started forming in my head, and soon I was talking with gyms, nutritionists, personal trainers, fitness clothing brands…


"Let's make the Greatest weight



With Loads of


Not only  will we help you achieve your goals of weight loss and health, but we’ll also donate AT LEAST 10% of everything we earn to Dar Bjorn…  And now, it’s your turn to TAKE ACTION and BE THE CHALLENGE!

Let’s move our bodies and show the world we’ve got what it takes to change our own ways.

Applying for the Challenge

you will get:

  • A Healthier Life
  • Some Great Fun
  • Massive Motivation
  • Nutritionist Guidance
  • Personal Training Guidance
  • Massive Discounts on Products and Services
  • The satisfaction of Being a Hero and Helping Dar Bjorn Nursing Home!

… and, of course, have tonnes of chances to WIN up to € 2000 EUROS.

Depending on how many people join our challenge there may be several pots every month, upon which people will battle and motivate each other.

And the person who loses the highest body most weight percentage, wins! Everyone has a chance.

Let’s say you weigh a 100kg & your competitor weighs a 150kg. If you lose 11kg and he loses 15kg… YOU WIN! (you lost 11% and he lost 10%). Of course,  you’re competing with more than one person. 

Modern research discovered that most people can’t lose weight because they lose track of their goals.

We devised a whole system to prevent that, consisting in a Dashboard to keep track of your progress and of your competition…

And an exclusive Facebook Community to help you connect with people embarking on the same journey.

What more

is there to offer?

With a dynamic setting, easy interface and beautiful design, you’ll be able to hit the ground running & start losing weight from the first week and on.

The proven benefits of our dashboard are:

Help Track

Live leaderboard of top competitors

Keep updated on
your BMI

Easy to

Shows you how far you are from your goal


If that’s not enough for you…you’ll also get access to an exclusive Facebook Community, where you’ll be able to benefit from:

Psychological Guidance
Everyone who SIGNS up with us will have ACCESS to the group's Psychological Guidance, who shall answer general questions relating to mind conditioning.
Nutritionist Tips
ANYONE who SIGNS up with us will have ACCESS to the group nutritionist, who will be there to answer general questions on a daily basis.
Personal Trainer Guidance
Everyone who SIGNS up with us will have ACCESS to the group's personal trainer, who shall answer general questions related to training & work outs.

Adding to


A FREE Personal Dashboard
In our dashboard, everyone will be able to track their own progress and keep up with their peers, RAISING COMPETITION AND AWARENESS LEVELS.
77% off on a diet plan
We all know, that after the holidays you are probably in need of tighting your budget. As a member you will benefit from great discounts on diet plans that have been proven to be successful.
discounts on personal diet plans
Get a tailor made diet plan from one of our nutritionists with the best prices of your lives!
DON'T have time to cook?
Cooking takes time. And it's a big deal breaker for many people. We will hook you up with a delicious diet food delivery system that will deliver all your meals daily!
discounts on personal training
Want to start hitting the gym but don't know where to start from? Our group personal trainer will get you set up!
Give back to the COMMUNITY
'Be the Challenge' and it's members believe that helping others is what matters most. We will be donating part of our profits to Dar Bjorn and other charities alike. By entering this competition you will be doing your part to contribute too.

… and we’re talking about more than 500 euros!

To make sure everyone gets a chance to participate, we decided that for a limited time we are offering this

to €49.90 ONLY!


Win Money



You enter some information to see if it is safe to enter BTC.

If it is you will be asked to pay the entry fee.

After you enter there will be a slight waiting period until enough challengers enter

When there are enough challengers, we will contact you and ask you to submit the weigh-in

Once all the weigh-ins are submitted the 60day challenge will start

After 60/days we will ask you to submit the final weigh-in

The one that losses the most bodyweight percentage will win 🏆

The winner will be the one who loses the most body weight percentage example

Joe weighs 200kg & losses 20kg 
He lost 10% of his body weight

Kate weighs 100kg & losses 11kg she lost 11% of her body weight

Kate is the winner

Weigh-in dress code is lightweight clothing, as defined in the “Definitions” section. In addition, players must wear substantially equivalent clothing for their official weigh-in and weigh-out. Note: Referees review weigh-in and weigh-out videos side by side to ensure compliance.

Part of our profits will be going to Charity & will be showcased on the website from time to time.

So every one can see our donations!

Be the challenge uses random checks and algorithms to detect unusual activity within a game or across games and employs an auditing system where some players may be required to submit extra proof of their weight loss using a video weigh-in. If you are flagged by our system for an audit, you will be required to submit a video weigh-in for all future verified weigh-ins until the flag is removed by one of our Referees Failure to comply with our audit requirements will result in disqualification and forfeiture of your winnings . You may also be banned from playing again. We have a zero-tolerance policy on cheating. 

The same scale should be used for official weigh-ins, whenever possible. Scales should be digital or doctor’s scales and placed on a hard, flat surface. Note: analog scales are permitted but significantly increase the likelihood of an audit 

All you need is a mobile phone with a camera a news paper a packet of water and a calibrated set of weighing scales

Initial weigh-ins establish a player’s official starting weight. The initial weigh-in must be submitted starting from 72 hours before challenge begins. If a player fails to submit their initial weigh-in, they will be disqualified with no refund. Note: weights are never revealed without a player’s explicit permission, except privately and confidentially to Be the Challenge.

For verified weigh-ins, players must submit a video themselves (Verifying the date, verifying scale calibration, verifying weight on a scale for review and approval by Be The Challenge. 


The first step for date verification of the date is done by holding a newspaper, up towards your chest, the date must be visible. Newspaper can’t be more the two days old 


The second step scale calibration verification a 6 pack of water must be placed on the scales to verify that the scale calibration if scales must be within 700gr over or under to be approved. 


The final step is weight verification. Video must be a head-to-toe shot of the player standing on a scale wearing lightweight clothing with pockets out (no shoes, hats, belts, watches, coats, or outerwear). The player’s face must be clearly visible. Part of the video must be a clear close-up of the player’s weight, as indicated by the scale. All weigh-ins will be reviewed by Be the challenge if parts of the video are not clear you will be asked to submit another video. If any foul play is noted, you will be disqualified from the challenge 

Players are required to update their weight between the initial and final weigh-ins without a video upload. Be the Challenge requires Challengers to update their information once a week. If a player fails to update their information they will be disqualified with no refund. Only official weigh-ins will be used to determine winners.

(Or “Weigh-Out”). A final weigh-in may be submitted for 48 hours at the end of the 48-hour window, weigh-ins can no longer be submitted and you cannot qualify to win. If your final weigh-in isn’t approved, you will have 12 hours to re-submit your weigh-in with a new video

If there is a draw the winnings will be split equally


not sure?